Jewelry that changes lives
We believe the things we buy can do more.
At Sela Designs, we create beautiful, everyday jewelry with a bigger purpose: to create opportunity for women and girls, support survivors of human trafficking, and help prevent exploitation before it begins.
Every piece has a story. And when you wear Sela, you become part of it.
Your Style. Her Story.
Sela means “be still and reflect,” and that idea has shaped who we are from the beginning.
We believe beautiful things can come from difficult places. That dignified work can create opportunity. That women supporting women can change families and communities. And that something as simple as choosing where you buy your jewelry can be part of a much bigger story.
Our jewelry is made and sourced through partnerships that create meaningful work for women and girls around the world, as well as right here in our Wisconsin studio.
Because behind every piece are real hands, real women and real stories.
More than jewelry
We don't believe impact should be an afterthought.
Sela Designs exists to fight human trafficking by addressing some of the biggest risk factors that make women and girls vulnerable to exploitation and by supporting survivors as they rebuild their lives.
Through our partnerships, we help provide safe employment, skills training, education, mentorship and survivor aftercare.
It's why we care deeply about how our jewelry is made, who makes it and what happens because you chose to buy it.
MADE WITH PURPOSE
Dominican Republic
Teen girls who have experienced or are at risk of exploitation learn jewelry-making skills while receiving mentorship, care and opportunities for a different future.
Some of the pieces you see at Sela are carefully hand-beaded by these young women. Each new skill represents more than learning to make jewelry—it's an opportunity to earn an income, build confidence and imagine what's possible next.
Southeast Asia
We partner with organizations providing safe, dignified employment for women rebuilding their lives after human trafficking and exploitation.
Even some of the smallest components in Sela jewelry carry this story. Findings and components used in our designs are intentionally sourced through partners creating employment and supporting long-term aftercare for survivors.
Neenah, Wisconsin
Sela's impact is growing close to home, too.
In our Wisconsin studio, jewelry is designed, assembled, packaged and shipped by a community of women committed to using business for good. We're also creating opportunities for young women facing challenges to gain job experience, develop practical skills and experience the dignity that comes through meaningful work.
Different places. Different stories. One shared belief:
Every woman deserves the opportunity to build a future of freedom and hope.
What your purchase makes possible
When you purchase Sela jewelry, you're helping us continue this work.
Your purchase helps create meaningful employment, provide skills and job training, support survivor aftercare, and invest in programs working to prevent human trafficking and exploitation.
Sela Designs is a social enterprise of Mercy In Deed, a 501(c)(3) nonprofit organization. Through both purchases and charitable donations, our community makes this work possible.
When you shop, you help create opportunity. When you give, you help us take the mission even further.
It started with a simple idea
Hi, I'm Ashleigh, founder of Sela Designs.
Sela began with a belief that I couldn't shake: business could be used as a force for good.
What started small has grown into a community of customers, makers, volunteers, partners and women around the world who believe our everyday choices can make a difference.
Over the years, Sela has helped invest more than $250,000 into anti-trafficking initiatives, survivor care and opportunities for women and girls. But the numbers aren't really the part that keeps me going.
It's the women.
It's sitting around a table making jewelry together when we don't speak the same language. It's watching someone learn a new skill. It's seeing confidence grow. It's knowing that behind every order we pack in Wisconsin is a customer somewhere who decided this story mattered to her, too.
Sela has become so much bigger than jewelry.
And I'm incredibly grateful you're part of it.
— Ashleigh
Founder, Sela Designs
Free shipping
on U.S. orders over $75
Radical Generosity
Supporting women and children globally
Everyday Confidence
Modern designs, crafted for a brighter future